Marketing compliance · regulated industries

Plan, coordinate, create, review and push your work forward with brett. An intelligent teammate that understands your organisation, brings regulatory rigour to every stage and turns performance insights into action, all in one familiar workspace.

MQube See how MQube puts agentic marketing to work
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Write a brief for our fixed-rate launch. Example result: a draft brief and three proposed deliverables. A clear starting point for your launch.

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Meet brett.

brett

The next UK House Price Index release is coming up. Shall I prepare a reaction for your review?

Yes, prepare a draft, then loop in Julia from the PR team.

I’ve prepared a draft brief and added Julia from PR as a collaborator. We can add the figures after publication.

Ready for you and Julia to review.

brett suggests preparing a reaction for the next House Price Index release. The user asks brett to prepare a draft and loop in Julia from PR. The example reply confirms Julia is added to the draft brief as a collaborator.

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Works where you work

Create, manage and review content in the tools your teams already use, including Slack, Microsoft Teams and email, without adding another handoff.

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Understands your rules

brett grounds every piece of work, recommendation, and decision in the regulations, policies, and brand standards that govern your work.

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Keeps work moving

brett doesn't sit on a decision. It asks for approval the moment it's needed, the same way a trusted teammate would.

A remembered team decision and feedback from a previous campaign

Remembers every decision

brett keeps your team’s decisions, feedback and work connected, so every new piece of work builds on what your organisation already knows.

Get straight to work.

Find what you need, bring in your team and get help from brett in one familiar workspace, with regulations, policies and approvals built in from the first idea.

Your standards. Your level of autonomy.

Compliance sets how brett works: the policies it applies, the decisions it can make and the oversight your team wants. Give marketing the freedom to move, with your standards built into the work.

brett’s marketing workspace highlights a mortgage campaign and explains a missing APRC disclosure in an inline compliance finding.

Everything your best people know. Built in.

Workflow review

Set review stages, assign approvers and track decisions, with clear ownership that keeps every campaign moving.

Document review

Catch unsupported claims and missing disclosures, with clear explanations and suggested changes beside your content.

Audit trail

Keep versions, feedback and approvals together, with a clear record of who changed the content and who signed it off.

Reporting

Spot approval delays and recurring findings, with a clear view of where your team should focus its attention.

How it works

From the first brief to the final approval.

  1. 01

    Start with a shared brief

    Turn the campaign idea into clear deliverables, owners and next steps.

  2. 02

    Bring your partners into the work

    Work with PR, brand and creative agencies alongside your internal team, with briefs, content and feedback together in one workspace.

  3. 03

    Create with the right checks built in

    Keep regulatory requirements and brand standards close to the content as it takes shape.

  4. 04

    Keep approvals moving

    Bring the right reviewers in when they’re needed, with clear ownership at every stage.

Built for financial services.

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Wealth and investments

Clearer communications across investment products, advice and wealth management.

USA

  • SEC Marketing Rule 206(4)-1
  • FINRA Rule 2210
  • Investment Advisers Act recordkeeping rules

UK

  • FSMA 2000 s21 and Financial Promotion Order 2005
  • COBS 4 — investments and wealth management
  • PRIN 2A — Consumer Duty

EU

  • MiFID II, Article 24
  • Delegated Regulation (EU) 2017/565
  • PRIIPs Regulation where applicable
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Banking and lending

Consistent review for campaigns, product pages, and mandatory disclosures.

USA

  • Truth in Lending Act and Regulation Z
  • ECOA and Regulation B
  • CFPB UDAAP standards

UK

  • BCOBS 2 — retail banking and payments
  • CONC 3 — consumer credit and lending promotions
  • Consumer Credit Act 1974
  • Payment Services Regulations 2017
  • FSMA 2000 s21 and Financial Promotion Order 2005
  • PRIN 2A — Consumer Duty

EU

  • Consumer Credit Directive (EU) 2023/2225
  • PSD2 communications requirements
Insurance professionals in consultation

Insurance

Product language and disclosures checked across every customer touchpoint.

USA

  • Applicable state DOI advertising rules
  • NAIC advertising model regulations
  • State unfair-trade-practice requirements

UK

  • FCA ICOBS 2 and ICOBS 4
  • FCA PRIN 2A Consumer Duty
  • CAP and BCAP advertising codes

EU

  • Insurance Distribution Directive, Article 17
  • PRIIPs rules for insurance-based investments
  • Applicable national implementation
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Mortgages

Review rates, product claims and risk warnings across lender and broker communications.

USA

  • Truth in Lending Act and Regulation Z, 12 CFR 1026.24

UK

  • MCOB 3A — mortgages and home finance
  • FSMA 2000 s21 and Financial Promotion Order 2005
  • PRIN 2A — Consumer Duty

EU

  • Mortgage Credit Directive 2014/17/EU, Articles 10 and 11
  • Applicable national implementation

Push your expert work forward.

See brett work for your team